Geojam, a rewards-based music platform uniting fans and artists, announced its appointment of Mariah Carey as the company's Executive Advisor on November 30, 2020. Mariah's role includes active involvement in developing Geojam's artist partnerships and using her creative talents to help further innovate and evolve the platform. Additionally, throughout the month of December, Geojam users had the opportunity to compete and win a video call with Mariah.
“We are honored to have Mariah Carey play an integral role in Geojam. Carey's fierce entrepreneurial spirit combined with her powerful vision around the convergence of music, experience, and technology makes her an outstanding innovator for our company,” said Sarah Figueroa, Founder of Geojam.
In 2022, Mariah teamed up with Geojam for her very first NFT that would benefit two incredible charities, The Fresh Air Fund and Make-A-Wish Foundation. This NFT was an exclusive one-of-a-kind boarding pass for Butterfly Airways. The top bidder received the NFT, along with a private-jet ride with Mariah herself from Atlanta to New York City where she was inducted into the Songwriters Hall of Fame. The experience included a two-night hotel stay in New York City, and two tickets to the induction ceremony to witness Mariah's special evening in person.
“This particular NFT experience is based around the once-in-a-lifetime moment of being inducted into the Songwriters Hall of Fame and sharing my joy with one of my amazing fans while also raising money for two phenomenal charities that are very close to my heart,” Mariah said.
In 2020, Brazilian lamb Eduardo Neckel won an exclusive video call with Mariah teamed up with Geojam for her very first NFT that would benefit two incredible charities, The Fresh Air Fund and Make-A-Wish Foundation. This NFT was an exclusive one-of-a-kind boarding pass for Butterfly Airways. The top bidder received the NFT, along with a private-jet ride with Mariah herself from Atlanta to New York City where she was inducted into the Songwriters Hall of Fame. The experience included a two-night hotel stay in New York City, and two tickets to the induction ceremony to witness Mariah's special evening in person.
“This particular NFT experience is based around the once-in-a-lifetime moment of being inducted into the Songwriters Hall of Fame and sharing my joy with one of my amazing fans while also raising money for two phenomenal charities that are very close to my heart,” Mariah said.